Flooring companies need to adjust the strategic directionToday's society, we can see the floor in the mall brand after another, people watched dizzying. But the flowers want to monopoly branches, you need personality, common to seize the floor shopping mall share. Thus, personalized, diversified and customized thinking will become the brand to seize the floor more than a must for the market share. In the changing environment of the shopping scene, the flooring companies only closely follow the current situation, to create personalized brand, build diversified sales channels, it is possible in the increasingly fierce competition in the market competition, a foothold!
The current brand of professional floor is still the traditional "rough style", and the future must be "refined" brand of hard work. To professional status quo, now the floor of the enterprise brand are common, the lack of personalized brand. In the brand experience has not yet experienced, on the consumer brand does not bear the breakdown, the company does not understand the mall, are for the brand and "hard" to do the brand. In the future, the company's brand personality also need to strengthen and maintain the brand's premium capacity is the future of the flooring business to maintain the profit of the road.
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